What You Can Do About Winter Skin

January 2026

Winter in the UK is rarely gentle. Cold temperatures, biting winds, central heating, and reduced daylight all combine to create challenging conditions for our skin. This season, if you have noticed your skin feeling tighter, drier and more reactive than usual, this is the time for you to start taking actions to protect your skin effectively.


The air in the winter contains significantly less moisture than in warmer months. Cold outdoor temperatures, combined with dry, heated indoor environments, strip the skin of its natural oils that play a vital role in maintaining the skin barrier, which helps retain moisture and protect against external irritants.


Wind exposure can further aggravate the skin, leading to increased sensitivity and redness. Reduced sunlight also means lower vitamin D levels, which may affect skin repair and overall resilience. Together, these factors can place the skin under considerable stress, particularly for those already prone to dryness, eczema, rosacea, or sensitivity.


Winter skin can present in several ways, and symptoms often vary depending on skin type and lifestyle. However, the appearance of one or more of the following signs is how you can tell your skin has been affected:


  1. Dryness and flakiness, particularly on the face, hands, and legs


  1. A feeling of tightness, especially after cleansing


  1. Redness and irritation caused by wind and temperature changes


  1. Increased sensitivity or stinging when applying skincare products


  1. Cracked skin, especially on hands, lips, and heels


  1. Exacerbation of existing skin conditions such as eczema or psoriasis


These symptoms can worsen over time if you leave them unaddressed, leading to discomfort and a compromised skin barrier. It is, however, manageable with the right approach. Small but consistent adjustments to your skincare routine can make a significant difference.


Prioritise Hydration

Switch to a richer moisturiser during winter months. You should look for formulations containing ceramides, glycerin or hyaluronic acid as these ingredients help attract and lock in moisture. Applying moisturiser to slightly damp skin can further improve hydration.


Cleanse Gently

Harsh cleansers can strip the skin of essential oils. Opt for a gentle and hydrating cleanser that cleans effectively without leaving the skin feeling tight or dry. Cleansing once daily in the evening may also be sufficient for many people during winter.


Protect the Skin Barrier

Barrier repair is key during colder months. Incorporating products that support the skin barrier can help reduce sensitivity and prevent moisture loss. Avoid over exfoliating, as this can weaken the barrier and worsen dryness.


Do Not Forget Sun Protection

One common misconception is that sunscreen is unnecessary during winter because the sun is less visible. This is not true. Although winter days are shorter, UV exposure is still present particularly on clear days. Daily use of a broad-spectrum SPF helps protect against cumulative sun damage and supports overall skin health.


Consistency Over Complexity

Winter can be tough not just on your skin, but on your mood as well. When grey days start to feel heavy, even the most familiar skincare routine can feel like too much. If you’re finding it hard to keep up, there’s no need to worry.


The key is consistency, and consistency comes from simplicity. You don’t need an elaborate 12-step routine to keep your skin healthy and protected in the winter. On days when your full regimen feels overwhelming, it’s perfectly okay to scale back.


Focus on the three essentials that matter most:


1.CLEANSE | 2. MOISTURISE | 3. PROTECT


These basics are enough to support your skin through the winter months. Sometimes, less really is more. Keeping your routine simple makes it easier to show up for your skin even on low-energy days and that’s what truly makes the difference.